Ana Casasnovas is a stylist and fashion consultant. She contributes to one of the leading international publications in the fashion industry. Her work focuses on creating editorial content related to current events in the industry, trends, and the latest developments in the world of crafts.
You’ve spent years working as a stylist and collaborating with Vogue. How has your understanding of fashion evolved since you first started?
“It has evolved enormously, because fashion can no longer be understood solely from an editorial perspective.
When I started out, working for a publication like Vogue or Harper’s Bazaar meant learning from great fashion editors who had spent years setting trends and refining their taste and eye. Fashion editors were the ultimate points of reference. They were the ones who brought fashion and trends to the streets and dictated what was in and what was out. Their judgement was overwhelming and unquestionable.
Today, fashion is much more accessible, and that judgement is far more open to debate. Is fashion more democratic? Perhaps.
But in my opinion, fashion is something much more elevated than what most people make it out to be.”
You’ve worked extensively on the idea of building a great wardrobe. How important are pieces chosen for their quality and timelessness to you, as part of a truly slow-fashion approach?
"Those pieces are EVERYTHING.
I’m a strong advocate of capsule wardrobes and pieces that last a lifetime. But to achieve that, it is essential to know your style and truly master it. Impulse purchases or trend-driven shopping often happen when we haven’t yet defined our personal style.
Once we manage to define and master our style, our purchases become much more structured and intentional. Seeking quality is a natural consequence of this: if we buy less and expect each piece to last longer, quality becomes essential.”
How important are textures and materials when putting together a look?
“They are very important factors to consider when putting together a look, as textures and materials can elevate any outfit. I would also add prints to that list.”
Where in the world would you love to explore wearing your friulane?
“I would love to explore the entire world, but if I had to choose just one place, it would probably be Africa.”
How important are shoes in your everyday life?
“Personally, I build my outfits around the shoes. I see them as the key piece of any look. You could say they’re the statement piece of every outfit! :)”
